Legal

Privacy Policy

How we collect, use, and protect information through this site.

Last updated: June 4, 2018

This privacy policy (the “Policy”) is intended to inform you of the types of information GoDx (“we” or “us”) collects, as well as our policies and practices regarding the collection, use, and disclosure of that information through the web pages at https://www.godiagnostic.com (the “Site”).

Please read this Policy carefully, because by using the Site, you are acknowledging that you understand and agree to the terms of this Policy, and consent to the manner in which we may collect, use and disclose the foregoing information. If you do not agree to the terms of this Policy, please do not use the Site.

We reserve the right to change the provisions of this Policy at any time. We will alert you that changes have been made by indicating on the Policy the date it was updated. We encourage you to review this Policy from time to time to make sure that you understand how any Personal Information you provide will be used. Your continued use of the Site following the posting of changes to these terms will mean you accept those changes.

This Policy applies solely to information collected by the Site.

What information do we collect?

  • Personal Information you provide to us — We only have access to and collect personal information (such as your name, date of birth, social security number, credit card number, mailing or billing address, telephone number, or email address, and email preferences (collectively, “Personal Information”)) that you voluntarily give us via email or other direct contact from you. We will not sell or rent your Personal Information to anyone. We are the sole owners of the Personal Information collected on this Site.
  • Information collected by automated means — Whenever you use the Site, we, as well as any of our third-party advertisers and/or service providers, may use a variety of technologies that automatically collect information about how the Site is accessed and used (“Usage Information”). Usage Information may include, in part, browser type, operating system, the page served, the time, how many users visited the Site, and the website you visited immediately before the Site. This statistical data provides us with information about the use of the Site, such as how many visitors visit a specific page, how long they stay, and which hyperlinks they click. Usage Information helps us keep the Site fresh and interesting to our visitors and to tailor content to a visitor’s interests. Usage Information is generally non-identifying, but if we associate it with you as a specific and identifiable person, we treat it as Personal Information.
  • Device identifiers — In the course of collecting Usage Information we may also collect your IP address, MAC address or other unique identifier (each a “Device Identifier”) for the computer, mobile device, Wi-Fi card, or other technology (collectively, “Device”) you use to access the Site. A Device Identifier is a number that is automatically assigned to your Device when you access a website or its servers. We use this information to identify repeat visitors to our Site, and we may associate your Device Identifier with your Personal Information.

The technologies used on the Site to collect Usage Information may include, without limitation:

  • Cookies — Cookies are data files placed on a Device when it is used to visit the Site. We may use both session cookies (which expire once you close your web browser) and persistent cookies (which stay on your computer until you delete them).
  • Web beacons — We may also include web beacons (also known as web bugs, internet tags, pixel tags, tracking pixels and clear GIFs) with the content we deliver to you, which we use to collect information regarding your interaction with our content. A web beacon is a transparent graphic image placed on a web page or in an email, which indicates that a page or email has been viewed.

Analytics

We use analytics tools to understand how visitors use our Site so we can improve the experience. If you wish to opt out of Google Analytics, visit tools.google.com/dlpage/gaoptout.

How do we use your information?

We will use your information to respond to you regarding the reason you contacted us. We will also use your information as follows:

  • Registration — A user may need to complete a registration form in order to use certain features. During registration a user is required to give certain information (such as name and email address). This information is used to contact you about the products and services in which you have expressed interest.
  • Orders — We may request information from you on an order form. To buy from us, you must provide contact information and financial information. This information is used for billing purposes and to fill your orders.
  • Surveys and contests — From time to time, our Site may request information via surveys or contests. Participation is completely voluntary.
  • Customer service — Unless you ask us not to, we may contact you via email in the future to tell you about new products or services, or changes to this Policy.
  • Chat — Our Site may use chat functionality to enable direct communication with you. We will primarily use such information to assess your needs and to gain your contact information so that we may contact you to further discuss our products and services.

Do we share your information?

We will not trade, rent, share or sell your Personal Information to third parties unless you ask or authorize us to do so.

Unless you ask or provide your consent, we will not share your Personal Information with any third party outside of our organization, other than with our service providers, including as necessary to fulfill your request. Only employees who need the Personal Information to perform a specific job are granted access to it. The computers and servers in which we store Personal Information are kept in a secure environment.

We may share aggregated demographic information with our partners. This is not linked to any Personal Information that can identify any individual person.

We will disclose Personal Information when we believe in good faith that such disclosures (a) are required by law, including to comply with a court order or subpoena, or (b) will help to enforce our policies, protect your safety or security, or protect the safety and security of our Site or third parties. In addition, if GoDx or all of its assets are acquired, all of the data collected by us through the Site would be among the transferred assets.

Your privacy rights — access to and control over information

We offer you choices regarding the collection, use, and sharing of your Personal Information. If you receive promotional communications from us, you may opt out by following the unsubscribe instructions in the email you receive, or by contacting us directly at the email address or phone number given on our Site. We do not charge for this service, and your opt-out request will be processed within 30 days of the date on which we receive it.

You can do the following at any time by contacting us via the email address or phone number given on our Site:

  • See what data we have about you, if any.
  • Change or correct any data we have about you.
  • Have us delete any data we have about you.
  • Notify us if you do not want us to share your Personal Information for marketing and promotional purposes.

How to opt out of targeted advertising

You can set most web browsers to notify you if you receive a cookie, or you may choose to block cookies, though either of those actions may affect the use of our Site. If you prefer not to receive targeted advertising, you can opt out of some network advertising programs that use your information by visiting the Digital Advertising Alliance opt-out page at aboutads.info/choices. Please note that even if you opt out, you will still see advertisements while browsing online; they may simply be less relevant to you.

You can find out more about your ‘Do Not Track’ options at allaboutdnt.com.

Does this Policy apply to other websites linked to or from the Site?

The Site may contain links to other websites. Any Personal Information you provide on linked pages or sites is provided directly to that third party and is subject to that third party’s privacy policy. This Policy does not apply to such linked sites, and we are not responsible for the content or privacy and security practices of these websites. We encourage you to learn about their privacy and security practices before providing them with Personal Information.

Do we collect information from children under the age of 13?

The Site is not intended for use by children under the age of 13, and GoDx does not knowingly collect or use any Personal Information from such children. If we become aware that we have unknowingly collected Personal Information from a child under the age of 13, we will make commercially reasonable efforts to delete such Personal Information from our database.

What steps do we take to protect your information?

We take measures designed to protect your Personal Information in an effort to prevent loss, misuse, and unauthorized access, disclosure, alteration, and destruction. We provide physical, electronic, and procedural safeguards to protect Personal Information we process and maintain. Please be aware, however, that despite our efforts, no security measures are perfect or impenetrable and no method of data transmission can be guaranteed against interception or other types of misuse.

Miscellaneous

This Policy and the privacy practices of GoDx will be subject exclusively to the laws of the State of Wisconsin in the United States. GoDx makes no representation that this Policy and our practices comply with the laws of any other country or jurisdiction. Users of the Site who reside outside the United States do so on their own initiative and are responsible for compliance with local laws. If you reside outside of the United States, by using the Site, you consent to the transfer, processing, and use of your information outside of your country.

Questions?

If you have any questions about this Policy, please contact us at 510 Charmany Dr, Suite 265, Madison, WI 53719, email info@godiagnostic.com, or call 608-999-4324.